For Immediate Release
PhilippeBecker Creates Peppermint Bark 10th Anniversary Tin for Williams-Sonoma
SAN FRANCISCO, CA — December 1, 2008 — PhilippeBecker (www.beckersf.com), a San Francisco branding and packaging agency, today announced it has created a commemorative 10th Anniversary tin for Peppermint Bark, one of William-Sonoma's top-selling holiday products. The design, which is based on the highly successful tin PhilippeBecker created in 2005, celebrates the brand's heritage and enhances its appeal as a holiday item buyers can give to friends or enjoy at home.
Master candymakers create Peppermint Bark by custom-blending Guittard premium chocolate and natural oil of peppermint, topping it with peppermint candy bits. Peppermint Bark is sold exclusively by Williams-Sonoma in its catalogues, website, and stores and is available immediately.
PhilippeBecker created a limited edition 10th Anniversary tin to create excitement for the 2008 holiday season. Peppermint Bark is a tradition with Williams-Sonoma customers who buy for it themselves and as gifts each year. PhilippeBecker tied the design closely to the traditional red and white tin to make it easily recognizable to existing customers and enticing to new customers.
"Customers return year after year to purchase Peppermint Bark. We worked with Williams-Sonoma to design an exclusive tin to celebrate this year's holidays – yet still reflect the brands heritage," said David Becker, PhilippeBecker President.
Inc. Magazine has named PhilippeBecker to its list of the fastest-growing private companies in America for the past two consecutive years. The San Francisco Business Times has named the agency to its list of the fastest-growing private companies in The Bay Area for the past four consecutive years.
About PhilippeBecker
PhilippeBecker is a branding and packaging agency founded in 1998. Agency clients operate globally, and include Clorox, Disney, Forbes, Gap, Hewlett-Packard, IDEO, Microsoft, Safeway, SanDisk, Starbucks, T-Mobile, Walmart, Whole Foods Market, Williams-Sonoma, Inc., and Wrigley. More information is available at www.beckersf.com.
PR Contact:
Priss Benbow
Benbow International PR
415.987.7747
pbenbow@benbowpr.com
www.benbowpr.com