For Immediate Release
PhilippeBecker Receives Green Business Certification
Local branding agency Certified for Environmental Business Practices
SAN FRANCISCO, CA — April 13, 2009 — PhilippeBecker, a branding and packaging agency, has been certified as a Green Business by the City of San Francisco. The agency has "gone green" based on its commitment to corporate social responsibility, and is demonstrating that sustainability and profitability are not mutually exclusive.
The San Francisco Green Business Program (SFGBP) is a rigorous certification process that guides local businesses to operate in an environmentally responsible way. SFGBP audited PhilippeBecker's water and energy use, equipment, lighting, and cleaning supplies, and made recommendations for changes. PhilippeBecker instituted the recommendations that included: more rigorous purchasing standards for environmentally-friendly products, reduced use of supplies, and – when practical - reuse of items. These measures have proved beneficial to PhilippeBecker's bottom line, decreasing paper use by half, and electricity and water use significantly.
"Sustainability not only makes business sense, it also benefits our community directly," said David Becker, President. "The process of becoming certified has also energized our entire team, our clients, and those with whom we work."
As a builder of brands for Fortune 1000 companies, PhilippeBecker is setting an example for clients, vendors, employees, and guests by highlighting its green efforts throughout its office. Visitors see a system of signage that reflects the PhilippeBecker brand - while reminding employees to turn off lights and save paper and water. Green packaging developed by the agency for clients is displayed prominently on shelves. In addition, the agency sponsors ongoing educational workshops for employees, and also distributes email announcements highlighting ways to incorporate environmental awareness at home.
About PhilippeBecker
PhilippeBecker is a branding and package design agency founded in 1998. Agency clients operate globally, and include Clorox, Disney, Forbes, Gap, Hewlett-Packard, IDEO, Microsoft, Safeway, SanDisk, Starbucks, T-Mobile, Walmart, Whole Foods Market, Williams-Sonoma, and Wrigley. More information is available at www.beckersf.com.
About San Francisco Green Business Program
San Francisco Green Business Program is a partnership of various City agencies that promotes, recognizes and provides hands-on support to local businesses that operate in an environmentally responsible way. In order to get designated as a San Francisco Green Business, a business must be in compliance with all federal, state and local regulations and implement a minimum number of resource conservation, waste minimization and pollution prevention practices.
PR Contact:
Priss Benbow
Benbow International PR
415.987.7747
pbenbow@benbowpr.com
www.benbowpr.com
